Text marketing

Can’t get in front of your customers? Text marketing will solve this. Dear business owner: Most people are texting, but if you text someone, more than likely you will get a response within minutes. That’s why you should start text marketing for your business. People...

Homework should not be additional work

Homework should not be additional work   Research has not shown that assigned homework offers any benefits. In fact, in some schools, assigning homework is discouraged. So how should we treat homework? We should treat it as a deadline. When you are employed, you...

Social Media

Businesses can no longer ignore these 3 solutions Social Media offers Dear business owner: Ever wonder why companies are eventually giving  in to embracing social media? Customers not only want a good product and service, but like any relationship, they want to be...

Teachers have too many battles

Teachers have too many battles   Teachers have many too many battles to fight If you are a teacher and have never been called to the principal’s office during the day, you have been robbed of one of educations’ biggest adrenaline rush-if you like that sort of...

Event Marketing

Event marketing in the right hands? Look into an event management company Dear business owner: I know you want to do everything for your business, but sometimes it’s better for you to have others do it for you. That’s why rock stars have promoters because they are in...

One reason why teachers are evaluated unfairly

This is why teachers are evaluated unfairly   As a teacher, I welcome feedback on my lesson, yet I still sometimes get nervous when I am being formally and informally observed, but I am going to share with you one time when I was observed so that administrators...

Reputation Management

It’s like having LifeLock for your business Dear business owner: The internet has revolutionized our lives, for the good as well as the bad. About a year ago, I received a notice from LifeLock that their monitoring system detected a discover credit card application...

Diversity is an illusion

There is nothing wrong with being a mechanic or a welder, but these positions are looked down upon? Why? Because these careers do not require student loans? Education is important, but that does not necessarily mean formal education. It is time to stop the propaganda...

How are you smart?

How are you smart? Many people ask, “how smart are you?” There are so many things wrong with that statement. It implies that there is only one kind of smart. Howard Gardner introduced the theory of multiple intelligences and he introduced the idea of not how smart are...
James Pesutich