How are you smart?

How are you smart? Many people ask, “how smart are you?” There are so many things wrong with that statement. It implies that there is only one kind of smart. Howard Gardner introduced the theory of multiple intelligences and he introduced the idea of not how smart are...

The value of cause marketing

Do you want an exchange or a relationship? Dear business owner: Like you, sometimes I feel that when I go to a place of business, I am treated like a customer receiving a transaction- a mere exchange of money. And that’s fine if that is what you want. But some people...
James Pesutich